
Talia Soares
Journalist / Writer
Jun 26, 2017

Talia Soares
Journalist / Writer
Rapper Young Thug angers ‘Cover Girl’4 min read

It seems Rapper Young Thug borrowed international makeup brand CoverGirl’s slogan for his new album, and the cosmetics company is not pleased.
Young Thug released a video snippet for his “Easy Breezy Beautiful Thugger Girls” album this week and the title is a play on the “Easy, Breezy, Beautiful, CoverGirl.” Many reviews have described the video as disturbing. In summary, the clip depicts some type of crew initiation. A woman is shown leaving the gym only to be assaulted by three masked women who later take her bruised and unconscious body to a home and duct tape her.
CoverGirl saw Thug’s project and denounced any ties to it. They released a statement saying: “CoverGirl was not contacted by Young Thug or any parties regarding his original album title. The album is not aligned with our values at CoverGirl. Violence and abuse are unacceptable behaviors. We do not support the use or association of our iconic slogan, ‘Easy, Breezy, Beautiful, CoverGirl ‘ with Young Thug’s video, album or promotional materials.”
Lets see if a lawsuit will come from this or he will change it.