Chronixx gets Adidas endorsement6 min read

Chronixx is the face of adidas SPEZIAL Spring Summer 2017 collection.

SPEZIAL is inspired by the rich sportswear heritage of Adidas’ own archive and its global cultural impact and is Part of the Adidas Originals output.

The SPEZIAL Spring/Summer 2017 collection, turns its attention to the parallels between Jamaican reggae culture and British football casual culture. At first glance, the two worlds seem glaringly different, but they share a host of commonalities linked through a love of music, football and fashion.

The collection reinvents staples of modern menswear through iconic military jackets, tracksuits, knitted polo shirts, and the signature adidas three-stripe trainers and leisure shoes.

The adidas SPEZIAL SS17 limited drop will be available on March 17, while the full collection will be available on March 24 at select retailers globally and online www.adidas.com/originals.

Chronixx wore a pair of the adidas SPEZIAL SS17 on his most recent appearance on the Tonight Show Starring Jimmy Fallon. He begins the North American leg of his tour with reggae comrades Jah9, Jesse Royal and Kelissa. The tour will see him going to places like Colorado, California, Florida, New York, Texas, and several locations in Canada.